- Home
- Who we help
- Series C and beyond
SEO and AI Search for Series C SaaS and Beyond
You sell more than one product to buying committees, and your site has grown page by page across teams and years. We run SEO and AI search at that size, from technical fixes to the guides and press that AI tools cite.
LinkedIn posts from your executives keep your name in front of buyers between deals.
Sound familiar?
What later-stage marketing teams tell us on the first call.
"Each product team writes its own content, and it doesn't connect."
Every product line has its own blog posts, landing pages and keyword ideas. They compete with each other in search, and buyers land on the wrong page for their problem.
"ChatGPT names our competitors and leaves us out."
Buyers ask AI tools for a shortlist, and the answers lean on the guides, reviews and forums those tools read. Your own site can only fix part of that.
"Years of redesigns left the site hard to crawl."
Migrations and new product sections left redirect chains, duplicate pages and slow templates behind. New content struggles to rank on a site that search engines can't read well.
"We launch new products and search doesn't notice."
A launch gets a press release and one product page, and then search goes quiet. Months later, the searches for that problem still go to competitors.
How we help Series C companies run search at scale
One plan across every product, run by a dedicated team that works next to yours.
Enterprise SEO
The Authority planWe start with a technical audit of the whole site: crawling, indexation, Core Web Vitals and internal links in every section. Then we build one keyword map across your products, so each search has one page that answers it and your product lines stop competing with each other.
Authority is $10,000+ a month on a 12-month term and comes with a dedicated team: an SEO manager, a content strategist, a content writer, a UI/UX designer and a developer.
SEO for B2B SaaSAI search (GEO)
Press and the guides AI citesWhat AI tools say about you depends a lot on what's written about you elsewhere. Authority adds press coverage on trusted sites in your niche, placement in the guides AI tools cite and a brand presence on Reddit and YouTube.
We track your brand across all major AI models and benchmark your share of AI answers against your competitors, product by product.
GEO for B2B SaaSContent marketing
Launch content for every productEvery new product and feature gets launch content: the pages and articles that tell search engines and AI tools what it does and who it's for. Comparison, alternative, use-case and integration pages come with the plan for each product line.
We also work on getting more sign-ups from the traffic you already have, starting with the pages that already rank.
Content marketing for B2B SaaSExecutive LinkedIn
Your leaders, in their voiceBuyers on a large deal want to know the people behind the product. A ghostwriter interviews your CEO, CTO or product leaders every two weeks and turns their opinions into posts. The LinkedIn Authority plan adds a new lead magnet every quarter and a landing page that captures emails, for $5,000 a month per profile.
LinkedIn thought leadershipPaid ads
Cover the gapsPaid search covers the gaps while new product pages build rankings, using the same keyword map. It also keeps your brand name and your main product terms in front of buyers when competitors bid on them.
Paid ads for B2B SaaSProof from crowded B2B software categories
Two projects in categories where established brands held the top results.
How Katalon got cited by ChatGPT, Claude and Perplexity
Katalon sells test automation to mid-market and enterprise engineering teams, one of the most contested spaces in B2B SaaS. We fixed the technical foundation first, then rebuilt the content engine around buyer searches. Today ChatGPT, Claude and Perplexity cite Katalon when buyers ask for test automation tools.
Five topic clusters in a category held by legacy brands
Searches like "virtual data room" had gone to established vendors with large domains for years. We mapped buyer language across five topic clusters, from investor management to data extraction, for a buying committee that spans four roles.
We've also worked with B2B software brands like Arrowsterr and Omniscient. See every project in our case studies.
What you get in the first 90 days
The same four steps we run for every client, set up for a large site and several teams.
-
01Weeks 1 to 2
Discovery
Interviews with product marketing, sales and each product team, plus a technical audit of the whole site. We also read sales call notes and collect the questions buyers ask AI tools about your category.
-
02Weeks 2 to 4
Strategy
- One keyword map across every product
- Technical fixes in priority order
- AI search and press plan
- Executive LinkedIn pillars and voice guides
-
03Month 2 onward
Publishing
Technical fixes go to your developers or ours, and BOFU and launch pages ship into your CMS. Executive posts go out on a steady schedule.
-
04Month 3
Measure
A monthly report by product on rankings, AI mentions, press placements and booked calls traced from GA4 to your CRM. A monthly strategy session keeps every team on the same plan.
Related reading
Guides from our blog for teams running search across a large site.
Questions Series C teams ask us
The ones we hear on almost every first call. For anything else, book a call.
Can you work alongside our in-house SEO and content team?
Yes. Your team keeps full ownership of the content calendar and the brand, and we add the research, writing, design, development and press work they don't have time for.
How do you handle several products on one site?
We build one keyword map across every product, so each search has one page that answers it. Then we report by product, so each team can see what its pages bring in.
New products and features get launch content as they ship.
How do you get us named in AI answers?
AI tools build their answers from your site and from what other trusted sources say about you. We work on both: clear pages on your site, plus press coverage, placement in the guides AI cites and a presence on Reddit and YouTube.
We benchmark your share of AI answers against your competitors every month.
How long before we see results?
Results build over months. The first quarter covers discovery, strategy and the first fixes and pages, and the monthly report shows rankings, AI mentions and booked calls as they move.
If you need leads this quarter, run paid search next to it on the same keyword map.
How much does it cost?
LinkedIn is priced per profile: Presence is $2,500 a month, Momentum $3,000 and Authority $5,000. SEO and GEO plans are $4,000 a month for Starter, $8,000 for Growth and $10,000+ for Authority.
Those prices are for a 12-month term. A 6-month term adds 5% and a 3-month term adds 10%. Everything each plan includes is on our pricing page.
Let's plan search across every product
Tell us about your products, your team and your goals for the next two quarters. You can also email us at vincent@perceptric.com.