Case studies›Fintech›DeepIDV
Fintech Identity Verification

How DeepIDV Scaled Enterprise Growth And Acquired 150% New Users

Discover the SEO and content strategies we used to double DeepIDV's user growth within just 3 months.

0K+
monthly organic traffic
0%
growth in free trial sign-ups
0x
increase in qualified leads YoY
DeepIDV

An identity verification platform helping businesses onboard and verify users, from fintechs and lenders to gig economy apps.

Industry: Fintech, Identity Verification
Location: United States
Services: SEO Consulting, Content, Conversion Tracking
The Client

Full-stack identity verification for modern businesses

DeepIDV is a full-stack identity verification platform targeting businesses that need to onboard and verify users, covering both online and in-person verification via its companion hardware product, DeepCam.

Fintechs, real estate platforms, lenders, and gig economy apps leverage DeepIDV for end-to-end identity verification.

SEO Consulting
SEO Content
Conversion Tracking
The Challenge

Two core problems blocking growth

01
Highly Competitive Niche The identity verification space is crowded with legacy players and well-funded startups. Ranking for high-value queries demands deep technical authority and content that speaks directly to compliance officers, fraud teams, and product leaders.
02
Low-Intent Keyword Targeting Their previous strategy leaned on broad informational queries, attracting researchers and students rather than buyers. High traffic numbers that did not move revenue.
The Solution

A proven framework, executed with precision

DeepIDV brought on Perceptric for our track record of driving leads through content and SEO in saturated AI niches. Here is how we did it:

1

Fix the technical foundation

Before anything else, we addressed all technical SEO issues. A great strategy needs a solid foundation to execute on.

2

Deep customer and keyword research

We met with Product, Engineering, and Sales, then combined that with community research to map real buyer pain points to TOFU-MOFU-BOFU keywords. We focused primarily on BOFU: highest buying intent, and the format LLMs cite most.

3

Content production at scale

Every article includes:

  • Real opinions from users or industry experts
  • Natural product integration, guiding readers to solve problems with DeepIDV rather than advertising at them
  • Data-backed writing in an authentic storytelling style
  • Distribution across social channels
The Results

Growth that shows up where it matters

20K+
monthly organic traffic
150%
growth in free trial sign-ups
2.3x
increase in qualified leads YoY
+600
new top-3 keyword rankings
DeepIDV is now more frequently cited in LLMs including ChatGPT, Claude, and Perplexity for relevant identity verification queries.
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