SEO and GEO That Turn Search
Into Pipeline For B2B Tech

Your buyers search Google before they ever talk to sales. More and more of them ask ChatGPT too.

If your competitors show up there and you don't, they get the demo. You never even hear about the deal.

That's where Perceptric comes in. We build SEO programs that bring in demos every quarter, with two big plays:

  1. Revenue-driving SEO that ranks for the searches buyers make right before they buy
  2. AI SEO (GEO) that gets your brand named when buyers ask AI for vendors
Inbound customer growth chart showing results with Perceptric
ScoutQA
Anduin
DeepIDV
Altexsoft

Does any of this sound familiar?

If it does, let's talk

You know you need SEO but nobody owns it
You don't have the headcount to build SEO in-house. So it keeps slipping to next quarter, and the quarter after that.
A senior SEO hire costs $120K+ a year
And that's before tools and writers. You want senior-level strategy without taking on a full-time salary.
Your agency sends reports, but pipeline hasn't moved
The traffic charts look nice every month. Your demo requests stay flat. At some point you have to ask what you're paying for.
Competitors get named in AI answers and you don't
Buyers build their shortlist in ChatGPT before they visit your site. If you're missing from the answer, you're missing from the deal.

How we turn search into pipeline

A framework built around revenue.

01

Revenue-driving SEO

We cherry-pick the keywords with the highest lead potential. These are searches that only problem-aware and solution-aware buyers type.

Pair them with a well-written landing page, and you should see demo requests climb within 90 days.

Learn how we do Revenue-driving SEO →

02

AI SEO (GEO/AEO)

Your buyers don't only use Google anymore. They ask ChatGPT, Claude, and Perplexity which vendors to consider.

We reverse engineered how LLMs pick their sources. That same approach ranks many of our clients #1 on Google and in AI Overviews for commercial terms.

See how we rank you in AI →

03

Product-led content

Generic content is easy to spot, and buyers skip it.

So we learn your product like an in-house team would. We interview your team and dig through your sales call transcripts. Every article shows what makes you different, so readers are warmed up before they ever talk to sales.

Inbound customer growth from product-led content

Success Story

Companies that worked with us have "The Perceptric effect".

perceptric.com/portfolio/katalon
Case Study
How Katalon 4x ARR with SEO/GEO
Organic traffic Nov 2015 – Apr 2024
120K+
Traffic increase
300% growth
80%+
ARR Growth
from SEO
3+ yrs
Dominating
top results
LLMs
Cited by ChatGPT,
Claude & Perplexity
The way

Use content outlines to meet search intent every time

Create epic long-form content with screenshots, examples, and custom graphics

Re-optimize content based on new data from Google Search Console

More success stories

From kickoff to pipeline in 90 days

A repeatable process that turns search into revenue. Here's how simple it is.

Step 01 · Week 1–2
Discovery

In the first 10 days, we interview your team to really understand your product and positioning.

We also read your brand guidelines, product docs, and even sales call transcripts. The goal is to know your product like an in-house team would.

Step 02 · Week 2–4
Foundation & Strategy

Next, we design an SEO strategy built around pipeline and revenue. This includes:

  • Technical SEO audit with quick wins
  • Keyword research mapped to funnel stage and buyer persona
  • Competitor and SERP gap analysis
  • AI search plan (GEO/AEO)
  • 90-day content calendar
  • Analytics and conversion tracking setup
Step 03 · Month 2+
Content Sprint

This is where the engine starts running. We ship content on a steady cadence. Every month you get:

  • BOFU and MOFU articles written by humans who understand your product
  • Custom graphics and interactive content
  • AI search optimization on every piece
  • Publishing straight into your CMS, formatted and ready to rank
  • Ongoing refreshes of older content
Step 04 · Ongoing
Compound & Scale

We double down on the articles that bring in pipeline. As you grow, we plug SEO into your wider marketing motion.

Simple, public pricing for SEO

SEO Growth Partner

End-to-end SEO content that ranks in both Google and AI search, from your first BOFU articles to full category authority.

Contract length
Tier 01
Starter

The SEO content foundation to start ranking and bringing in high-intent leads.

$3,000

per month

Book Intro Call
  • Revenue-driven content strategyWe run a full analysis, then build a content strategy mapped to revenue. You keep ownership of the editorial calendar we give you.
  • 5 product-led articles / month (~10K words)BOFU articles meet people already in buying mode and guide them toward your product.

    MOFU articles meet people with problems to solve and show how your product helps.
  • ~100 keywords targeted / monthEach article is built to rank for around 20 related keywords, so 5 articles cover roughly 100 keywords every month.
  • Human-written & SEO optimized
  • High-quality images
  • AI SEO & LLM optimization
  • Monthly AI/LLM SEO trackingWe track how often your brand shows up in ChatGPT, Perplexity, Google AI Overviews, and other AI answers, then report the movement each month.
  • Interactive contentWe embed interactive elements in your articles so readers stay longer and convert more.
  • Content publishingWe publish each piece directly into your CMS, fully formatted and ready to rank.
  • Website architecture auditWe recommend the best site structure for SEO and user experience.
  • Conversion tracking configurationWe wire up GA4, Google Search Console, and your CRM so every piece of content is traced from first visit to booked call.
  • Monthly performance report
Tier 03
Authority

The full program with link building and digital PR to win competitive keywords faster.

$10,000+

per month

Book Intro Call
  • Everything in Growth, plus:
  • Digital PRWe earn placements on relevant, high-authority sites in your niche.
  • Conversion rate optimization
  • GTM Content Creation
  • Reddit SEO Management
  • YouTube SEO
Your dedicated team
SEO Manager Content Strategist Content Writer UI/UX Designer Developer
Claude AIThe best LLM out there. We use AI and code to speed up our process, and sometimes build interactive elements for articles.
ClickUpOur project management platform. Every task and deliverable lives here, so nothing falls through the cracks.
FigmaWhere our design team hangs out and cooks up assets that make your content pop.
Google SheetsWhere we manage and deliver your content: briefs, calendars, drafts, and tracking in one place.
GoogleWe do SEO, so Google powers everything from competitor analysis to topical mapping.
GA4We track traffic, conversions, and events, then turn that data into sharper content decisions.
MiroWe map user journeys and draw diagrams that go straight into your articles.
SEMrushOur go-to keyword research platform for finding high-intent searches your competitors are missing.
VS CodeYes, we get technical. A little coding makes your content way more interactive than you'd expect.

We use cutting-edge technology

Technology is pretty useful. We bring a mix of SEO, content, and automation tools to drive steady growth for you.

Hover over each tool to see how we use it
Get in Touch

Steal our SEO playbook

Here's exactly how we grow B2B companies through search 👇

SEO questions, straight answers

The stuff people ask most on discovery calls

Let's chat about your success!

We're here to help with your SEO and content needs.
You can also just send me an email at vincent@perceptric.com