12 Best B2B Technology Content Marketing Agencies With Proven Track Record

Wanting to scale your technology content marketing but don’t have the time and expertise to do so?

Well, good news: partnering with a good B2B technology content marketing agency can be the solution for you!

But here’s the catch: while there are many many agencies to choose from, the genuinely good ones are few and far in between.

To help you cut through the noise, we’ve compiled this list of the best Technology content marketing agencies for you, across all niches:

• B2B technology
• B2B/B2C SaaS
• Developer tools
• APIs
• Robotics
• AI
• Manufacturing/Industrial
• Aerospace
• Telecommunications

Let’s dive in!

How to choose the right B2B technology content marketing agency?

The major problem with many generic content marketing agencies is that they don’t have tech expertise. And that’s alright! Not all agencies are built to handle technical complexity.

But when you want to really connect with your audience, it’s a must that you produce content that really resonates. And that can only be done by subject matter experts.

Here are the 6 major criteria that I used when shortlisting these technology marketing agencies:

1. Tech fluency: In tech marketing, you need an agency that truly gets it. Look for a team that can discuss cybersecurity over breakfast and debate AI ethics over lunch.
2. Storytelling power: Complex products don’t sell themselves. The right agency knows how to turn dense technical concepts into compelling narratives that make people feel something. If they can make your product understandable in 30 seconds without dumbing it down, you’re onto a winner.
3. Channel mastery: From LinkedIn and SEO to developer communities and niche publications, they should know where your audience actually hangs out and how to show up without feeling like noise.
4. Audience empathy: Tech buyers are smart, short on time, and sometimes a little bit too skeptical. A strong agency understands how engineers, founders, and enterprise decision-makers think. Less hype, more credibility.
5. Proven track record: Past performance is often a good indicator of future success. Dig into their case studies and look for results that make you think, “I want that for my company.” An agency that consistently turns tech jargon into real business outcomes is worth its weight.
6. Execution discipline: Big ideas are easy; shipping is hard. Look for an agency with tight processes, clear ownership, and a bias toward action. The best partners make complex campaigns feel smooth, predictable, and surprisingly stress-free.

12 Best B2B Technology Content Marketing Agencies

Here’s the list of 12 best agencies that I will cover in this article:

1. Perceptric (A B2B content marketing agency for technical products and services)
2. TechB2B (A B2B technology marketing agency for robotics, industrial, and engineering-led companies)
3. Argot (A technical writing agency for technical tools)
4. The Rubicon Agency (A technology marketing agency for cybersecurity and Deep Tech)
5. Draft.dev (An SEO and content marketing agency for developer tools)
6. Dev Spotlight (A dev-focused SEO and technical content agency)
7. Ironpaper (A B2B growth agency for B2B technology firms)
8. Wizard on Demand (A deep-tech content marketing and technical writing agency)
9. Column Five (A visual storytelling agency for tech companies)
10. Godfrey (An industrial B2B marketing agency)
11. Grow and Convert (A BOFU-first SEO-driven content agency for SaaS)
12. YesOptimist (A strategic B2B SEO and content marketing in SaaS, HealthTech, RetailTech, FinTech)

Let’s dive right in!

1. Perceptric (A B2B content marketing agency for technical products and services)

Perceptric is an SEO/content marketing agency that help B2B technical products and services (fintech, retail tech, HR tech, health tech, manufacturing, and beyond) to build revenue-led content engines.

How Perceptric approaches B2B technology content marketing?

We use the Knowledge-Narrative model. It’s the same approach you’ll see behind the strongest content programs out there like HubSpot, Notion, and a handful of other brands that consistently communicate with clarity and confidence. And it’s the exact playbook I use for our clients, as well as for Perceptric’s own content.

The idea is simple:

• Knowledge content gives your audience the “how”, with frameworks, explanations, practical breakdowns. This is the content that actually ranks on Google and gets people coming to your site in the first place.
• Narrative content gives them the “why”, with the perspective, the point of view, the bigger picture that makes the work feel meaningful and relevant. This is the content that sets your brand apart and gives people a reason to return to your site.

When the two come together and the writing is tight, you get the best of both worlds:

Model	Pros	Cons
Knowledge	– Drives consistent SEO traffic – Evergreen content compounds over time – Great for product education and acquisition – Scales well with small teams	– Slower to show results – Less engaging on social – Can feel impersonal without human voice – Requires keyword research and SEO rigor
Narrative	– Builds brand voice and trust – Great for social and email engagement – Flexible and timely – Showcases thought leadership and POV	– Needs strong distribution – Less SEO value over time – Content decays quickly – Harder to scale without a team or audience

Perceptric also follows several key principles when creating content:

1. We start at the bottom of the funnel

When someone is at the bottom of the funnel, they’re already comparing options and trying to make a decision. If you show up here with clear, helpful content, you meet people at the exact moment they’re looking for you.

If you’ve ever watched a deal stall because a prospect didn’t understand something, you know the pain. We create content at the bottom-funnel stage to do the heavy lifting for you: answering objections, clarifying differentiation, showing outcomes, making the “why you” much clearer.

And when you publish this kind of content, sales teams feel the impact right away.

If you’re in B2B, your audience are probably veterans in the field. Instead, we target people who are in the Decision stage with high-intent keywords. Think of articles like:

• [Your product] vs [Your competitor]: Why your product is superior
• [Competitor 1] vs [Competitor 2]: Which is better, and why your product is better than both
• How to [solve a problem with your product]
• Thought leadership article that shows why you’re disrupting the market

These are the types of content that gets shared in dark socials (private Slack channels, LinkedIn messages, tool discussion meetings, etc.).

2. We bring a team of technical experts to the table

• Our writers come from real technical backgrounds, through training, experience, or both, so we can produce content that advanced users actually trust and connect with.
• We take time to understand your product by talking to your team and customers, watching demos, reading docs, and trying the product ourselves. Our content is definitely written from real experience.
• We bring your technical stakeholders into the process just enough to keep them comfortable and confident in the content, without taking too much of their time.
• You get a team that can scale smoothly, adjust to changes on either side, and keep the work moving without interruptions.
• You can start quickly because our team is already set up, aligned, and ready to deliver real results within the first month.

If you want a DIY guide (or you want to check how we approach SEO/content marketing for tech companies), here are some articles we produced:

• A guide to SEO for B2B technology companies
• How to do content marketing for B2B technology companies?
• 14 B2B SaaS marketing strategies

2. TechB2B

TECH B2B Marketing is a technology marketing agency founded by Winn Hardinm, a marketing consultant for technology-focused organizations. His areas of expertise include telecommunications, lasers, imaging, robotics, semiconductors, aerospace, government, defense, and security.

TECH B2B Marketing has provided business analysis and marketing services to several Fortune 500 companies, including HP, IBM, Microsoft, Fed Ex, SAIC, as well as several trade groups and standards development organizations (SDO).

• Services offered: B2B marketing strategy, technical content & PR, content-driven SEO, digital campaigns, branding & messaging, sales enablement
• What makes them stand out: They have deep technical-domain fluency and journalism-grade content. Their portfolio includes many major multinational companies.
• TechB2B pricing: Fully custom
• It’s a great fit for: Industrial, manufacturing, automation, robotics, and engineering-led B2B companies with long sales cycles that need technically accurate content.

Website: TechB2B

3. Argot

Argot is a developer-first content marketing agency built specifically for companies targeting technical audiences. Unlike generalist content shops, Argot pairs working engineers with experienced technical writers. This expert-led approach allows them to create content that genuinely resonates with engineers.

Their work is especially strong for developer tools, APIs, cloud platforms, data infrastructure, and open-source-adjacent products.

• Services offered: Developer-focused content strategy, technical thought leadership, SEO-driven engineering content, tutorials and guides with runnable code, launch content for APIs and developer tools
• What makes them stand out: Argot combines real engineers with experienced technical writers to produce journalism-grade content that developers trust. Their work feels developer-to-developer, not marketing-led, with a strong emphasis on accuracy and depth.
• Argot pricing: Fully custom
• It’s a great fit for: Developer tools, APIs, cloud platforms, data infrastructure, and technical SaaS companies that sell to engineers and need credible, technically precise content for long evaluation cycles.

Website: Argot

4. The Rubicon Agency

The Rubicon Agency is a B2B marketing and communications firm specializing in complex technology markets. With 30 years of experience, The Rubicon Agency specialises in creating the power of attraction for technology market leaders and challengers.

They are really technical, serving a lot of CyberSecurity, SaaS, Cloud & AI, Engineering & Services, Infra and Platform businesses across the globe.

• Services offered: B2B marketing strategy, brand positioning and messaging, content marketing, PR and communications, account-based marketing (ABM), demand generation campaigns, sales enablement
• What makes them stand out: The Rubicon Agency excels at translating complex technical offerings into clear, compelling narratives for executive and buying-committee audiences. They bring strong strategic rigor, integrated marketing execution, and experience working with sophisticated enterprise clients.
• The Rubicon Agency pricing: Fully custom
• It’s a great fit for: Enterprise and mid-market B2B technology companies—especially in software, infrastructure, and IT services—that sell complex solutions with long sales cycles and need strategic clarity paired with executional depth.

Website: The Rubicon Agency

5. Draft.dev

If you’re more of a developer tool company, Draft.dev is a solid choice. Draft.dev is a content marketing agency tailored for developer tools and platforms. It was founded in 2020 by former CTO Karl Hughes, who saw the need for deep-tech content in the IT world. He leverages a network of 300+ seasoned engineers to produce technically accurate content that resonates with developer audiences, search and answer engines, and algorithms.

They have worked with a lot of niche, developer-focused brands to help them produce technical content, by developers, for developers:

• Services offered: Developer-focused content, technical guides, API/SDK documentation, dev-focused video production
• What makes them stand out: You get engineer-written content for IT services, ideal when you need deeply technical articles that build trust.
• Draft.dev pricing: Many of their clients start small as a test, adding in paid growth options over time. They offer plans starting at $8K/month with an initial minimum commitment of 3 months. You can book a Discovery Call to discuss more.
• It’s a great fit for: Developer-focused brands that want strong and high-impact thought leadership content.

Website: Draft.dev

6. Dev Spotlight

Fairly similar to Draft.dev, Dev Spotlight is another good content marketing agency that offers technical long-form content that reaches developers, engineers, IT leaders, and technical influencers. From devops to microservices to fintech to blockchain, they have a deep understanding of the tech they write about, so you can totally entrust them with your technical marketing programs.

Dev Spotlight has written in-depth content for AI, DevOps, cloud, data, APIs, blockchain, and many more niche industries:

• Services offered: Engineering-grade technical content, tutorials deep dives, developer education
• What makes them stand out: You get engineering-grade content that supports SEO for advanced IT service offerings like DevOps, cloud migration, and SOC services.
• Dev Spotlight pricing: Dev Spotlight uses custom pricing for technical content and does not list a starting retainer.
• It’s a great fit for: Developer-focused companies needing highly technical, engineer-written product content.

Website: Dev Spotlight

7. Ironpaper

Ironpaper is an inbound marketing and content marketing agency that helps you attract and nurture high-value B2B technology buyers.

Their work blends content, strategy, design, technology, marketing, sales, and business consulting in order to solve real-world growth issues for clients. And they have delivered a lot of success for major enterprise B2B companies.

• Services offered: B2B demand generation, content-driven SEO, paid ads, revenue operations
• What makes them stand out: Their inbound programs tie ABM, lifecycle marketing, and educational content together to improve conversion throughout the buyer journey.
• Ironpaper pricing: Pricing is fully custom here.
• It’s a great fit for: B2B companies with complex sales cycles that need tight demand-gen, ABM, and revenue-focused marketing.

Website: Ironpaper

8. Wizard on Demand

Wizard on Demand is a technology marketing agency that offers deeply technical explainers/content, all at engineering-grade.

They also apply SEO best practices into every article they produce so that the content promotes themselves. It’s like having an SEO agency and technology marketing agency under one roof.

• Services offered: Technical SaaS writing, product-led content, developer documentation
• What makes them stand out: You get deep technical content that improves adoption and explains how your product actually functions.
• Wizard on Demand pricing: Typical engagements land in the five-figure range. Directories consistently show a minimum project size around $10,000, with most actual projects falling between $10,000–$24,999. They quote everything custom, so you end up on a call before they shape your retainer or project.
• It’s a great fit for: Technical software, dev-tools, and engineering-heavy products needing deeply technical, developer-friendly content.

Website: Wizard on Demand

9. Column Five

Column Five is a content marketing agency with strong technical expertise that can help technology companies produce SEO content along with infographics.

They actually were one of the first agencies that introduced the concept of using infographic for content marketing, and have achieved lot of success for tech companies in the SF-bay area with it.

Here are some core services from Column Five:

• Services offered: Data storytelling, visual content, brand creative
• What makes them stand out: You get clean visual content and structured pages made by subject matter experts.
• Column Five pricing: Listings show minimum project sizes around $10K, and real projects start from $15K. Their hourly rates float in the $150–$199 range.
• It’s a great fit for: Brands that want strong visual storytelling, data-driven content, and high-end creative to elevate their identity.

Website: Column Five

10. Godfrey

If you’re a manufacturer, you’d want an agency that knows the nuances of the field. Godfrey is an industrial marketing agency that offers strategic messaging, technical content creation, integrated campaigns, and industrial-tech storytelling.

They help manufacturers/industrial companies communicate to any buyer persona in this niche, from engineers to executives.

• Services offered: Industrial storytelling, demand-gen programs, technical content
• What makes them stand out: You get industrial-grade B2B tech marketing tailored to complex products and long sales cycles.
• Godfrey pricing: Godfrey handles complex B2B manufacturing accounts with fully custom pricing.
• It’s a great fit for: Complex B2B industries needing deep technical storytelling and sector-specific content marketing.

Website: Godfrey

11. Grow and Convert

Grow and Convert is another awesome SEO/content marketing agency that works primarily with SaaS companies, both B2B and B2C.

They champion bottom-funnel content since that’s exactly where most conversions happen. They also help you map customer pain point with content strategy to produce assets that support evaluation-stage buyers.

If you’re in SaaS, Grow and Convert is a solid choice.

• Services offered: Long-form SEO content, conversion-focused strategy, keyword research
• What makes them stand out: You get SEO-focused content that attracts technical and business buyers searching for solutions like yours.
• Grow and Convert pricing: Their content packages are pretty straightforward. The public plans land at roughly $10,000, $15,000, and $25,000/month, mainly changing based on how many pieces you want and how much promotion you add. PPC is an optional add-on that runs about $3,500/month on top.
• It’s a great fit for: Companies that want content SEO built specifically to drive qualified leads, not vanity traffic.

Website: Grow and Convert

12. YesOptimist

YesOptimist is a B2B SEO and content agency who believes that it’s time for content teams to “step off the content treadmill” and start becoming more strategic.

They offer a wide range of services for technical niches (B2B SaaS, Fintech, Retail SaaS, Healthcare SaaS):

• SME interviews
• Content planning
• SEO content
• Social content
• Campaign content
• Visual assets
• Sales enablement
• Technical content

YesOptimist has a track record of working with the best B2B companies:

• Services offered: SEO content, content strategy, SME interviews, campaign content, social content, sales enablement assets, visual content, technical content
• What makes them stand out: You get a strategic, SME-led content team focused on helping SaaS companies step off the content treadmill and build content systems tied to real business outcomes
• YesOptimist pricing: YesOptimist does not publish a public rate card. Pricing is custom and typically scoped based on content strategy needs and the scale of execution
• It’s a great fit for: B2B companies that want a more strategic, insight-driven content marketing partner rather than a high-volume production shop

Website: YesOptimist

Why should you hire a Technology content marketing agency?

Working with a technology content marketing agency can be a rewarding investment for any business that wants to simplify complex tech topics and build market authority.

The right technology content marketing agency can help you simplify technical concepts and connect with buyers researching new solutions.

Here are some of the top reasons to partner with a Technology content marketing agency:

Reason #1: You have too much on your plate already

Even if you’re a technology content marketing expert, there are only so many hours in a day. Producing clear, accurate content about complex solutions takes focused effort. And once it’s published, you still need someone to amplify it and generate consistent reach.

Reason #2: You want access to specialized expertise

A technology content marketing agency provides experts who understand how to translate complex technical concepts into compelling, accessible content. Partnering with an agency gives you specialists who know how to create targeted assets that resonate with technical and business audiences.

Reason #3: You care about long-term growth

It’s tempting to position technical content as a rapid growth engine, but tech buyers rarely move fast. They investigate architecture, workflows, and ROI. Real adoption comes from consistent, helpful content that deepens product understanding over time.

Partner with technology content teams who go beyond assets

Looking for a full-stack SaaS SEO agency that is serious about driving growth? We’d love to chat about how we can help your SaaS business build a scalable growth strategy.

• We understand your product (we’ll work with your internal team to make sure our content strategy strikes!)
• Revenue-driven SEO strategy tailored for the tech industries
• Expert-written content to build trust with your audience
• Conversion tracking configuration for your favorite CRM